Every project’s different – but the way I work stays consistent. Curious, collaborative, and clear-headed.
I ask good questions, chase strong ideas, and shape design that actually works.
Feeling stuck? Sometimes you just need a second brain.
This session brings fresh, experienced eyes to help you make sense of the creative chaos and find a clear path forward. A short strategy session to help shape your brief or unblock creative direction.
→ 60–90 min call or meeting, plus concise written summary.
Stuck on something? Let’s unblock it — fast. A focused, collaborative sprint to solve a specific design challenge with fresh thinking and fast turnarounds.
→ 2–5 days, tight scope, rapid feedback loops.
→ Example outputs: homepage rethink, visual language refinement, landing page design, content-led prototypes.
Your flexible senior creative, when you need clear ideas and sharp design – without hiring full-time.
A longer-term engagement across brand, digital and storytelling. Think of it like a fractional creative/design director.
→ Ideal for teams who want a senior designer they can trust, not just brief.
→ 2–4 days/month. Brand guidance, design leadership, creative outputs as needed.
Give your brand and website a clear, confident start – without months of delays.
A clean, credible foundation to launch with confidence.
→ Logo suite, colour palette, type stack, social avatar, and simple brand guidelines.
Social posts that actually stop the scroll – with motion that’s on-brand and professional.
Templates to help your content move faster and stay on-brand.
→ 5 static post designs + 3 animated templates, plus re-use guidance.
When your idea is solid, but your site doesn’t show it yet.
A smart, focused landing page to get your idea out there.
→ Single responsive page, designed for clarity, flow, and easy dev handoff.
If your brand doesn’t move, it’s starting to feel dated.
Short animations that add energy, clarity or polish to your content.
→ Logo animations, social bumpers, micro motion for campaigns.
When things look fine – but don’t feel joined up.
A quick senior-eye review of how your brand is showing up across channels.
→ Light audit of key content (site, social, email), with 5–7 visual and messaging fixes.
Struggling to explain your brand? Let’s get the whole team aligned – fast.
A half or full-day session to align your team and sharpen your brand’s foundations.
→ Collaborative workshop + summary deck (story, tone, visuals).
Because if the name’s wrong, the rest never quite lands.
Naming and messaging for new brands, products or campaigns.
→ 2–3 name routes, tagline development, early identity angles.
UI & App Design
Interaction & Web Design
Accessible Design
Motion Design
Social Media Design
Prototyping & Interaction
Branding & Identity
Creative Direction
Consultancy & Strategy
Editorial & Print Design
Storytelling & Content Design
Design Direction
St. John Ambulance | Interactive Learning Platform
UI design and art direction for a gamified learning experience that achieved over 100,000 learning minutes. Combined vibrant UI with custom commissioned illustrations, adding animations to capture the attention of young users.
Amazon eero | Social Media
Led the design of social media assets that demystified the benefits of Amazon's mesh WiFi brand. Created dynamic animations and clear messaging to enhance eero’s brand presence.
One Dance UK | Website Redesign
Led a complete UI overhaul that helped increase dashboard views by 1,095% and reduce bounce rates by 30%. Designed a visually vibrant and user-centric experience that better reflects the diversity and energy of One Dance UK.
Wiltshire & Bath Air Ambulance | Logo Animation
Helped bring the charity’s new brand to life with a bold, animated logo. Designed to reflect the speed and impact of their work across both counties, the motion added energy, clarity, and a human touch to their refreshed identity.
Lonely Not Alone | Campaign Website
Design for an immersive, interactive website to combat youth loneliness. Blending bold visuals with an immersive user experience, it achieved a 97% positive action rate.
Virgin Holidays | Unleashed App
I designed an international award-nominated app that brought holiday destinations to life through bold visuals and interactive content. An immersive, lean-back experience that aligned with the Virgin Holidays brand.
IAAPS | Website Redesign
Created a clean, intuitive interface that reflects IAAPS’s dual academic–commercial identity. Helped drive a 126% increase in time on site and doubled qualified enquiries.